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Intermediate

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Optimizing Sales and Web Presence

Date:
Friday, August 4
Time:
3:30 pm - 5:00 pm
Cascade B

Learn how to market your books and optimize your online presence. William Hertling, previously a social media strategist for a Fortune 50 company, has sold more than 100,000 copies of his self-published novels. He’ll provide a framework for holding a successful launch, building initial sales and reviews, and increasing your credibility and social network.



Instructor

William Hertling

William Hertling is the Prometheus-nominated author of Avogadro Corp, AI Apocalypse, The Last Firewall, and The Turing Exception. His books have been called “chilling and compelling” by Wired. Leveraging his web and social media strategy background and thirty years experience with online communities, he’s sold more than 100,000 copies of his self-published novels.